IMPORTANT! DNS record changes may be required
Dear Partner, Earlier this year we outlined key changes coming to our shared email services (reference https://appliedi.net/blog/announcing-improvement-email-services/). We are ready to begin utilizing our partnership with MailChannels to provide outbound spam filtering for all shared email servers. These changes may require a simple, non-disruptive change to your DNS records to ensure proper email delivery. The…
Read MoreHow to Win Customers and Gain Sales through Game Play
Authored By: Stephanie Mansueto of Arrow Consulting & Design and Hotcakes Commerce At this point, you have probably already heard the term, Gamification used before. In fact, you have probably participated in a form of gamification unknowingly. Gamification uses traditional gaming mechanics such as earning points, badges, or incentives in order to affect customer behavior.…
Read More7 Resolutions to Increase Business in 2014
New Year’s resolutions aren’t just for the (often momentarily) determined dieter; good businessmen and women also know that January is the perfect time to set goals for the year. Now is a great time to think about what can be done to improve your website to effectively increase business in 2014. 1. Implement Monitoring. If…
Read MoreWe’re Proud to Announce Philly Give Camp Sponsorship
The new year is a welcome reminder to give back to the community in any way we can. So to start the year out, we’re proud to announce sponsorship of Windows Cloud Hosting for Philly Give Camp, a weekend-long event where software developers, designers and database administrators donate their time to create custom software for…
Read MoreShared Hosting Mail Servers Upgraded
Applied Innovations is continually improving it’s infrastructure, processes and procedures and this year is no different. We’re focused on our shared hosting infrastructure and have been identifying customer painpoints and working to eliminate them. Today we’re officially announcing that we recently completed maintenance on all of our shared infrastructure mail servers to bring them all…
Read MoreAnnouncing Improvement to Email Services
Thank you for your continued partnership with Applied Innovations! Our mission is to provide worry free hosting services, so our customers can focus on their business and provide value to their customers. Reliable email services are a core part of this mission. We understand the vital role that email plays in your day-to-day operations. In…
Read MoreLead Scoring to Gain More Results!
Previously, we told you How Inbound Marketing Can Bring New Visitors. This month, we’re delving a bit deeper to help you implement an effective lead scoring strategy to find the most qualified, quality leads well in time for the upcoming holiday season. Lead scoring is a method of assigning a ranking to each potential customer…
Read MoreWhat Does Downtime Really Cost?
Unscheduled downtime is inevitable, but how much does it really cost businesses? The average business experiences 14 hours of downtime each year, and according to a study by the Ponemon Institute, one minute of downtime costs businesses an average of $5,600. The same study found that the cost of data center outages ranges from $38,969…
Read MoreGamification: The Hottest New Marketing Trend
“Gamification is the concept of applying game design thinking to non-game applications to make them more fun and engaging” – short, sweet and to the point, Gamification.org! An increasingly popular tech trend, gamification can “potentially be applied to any industry and almost anything to create fun and engaging experiences, converting users into players.” Gamification is…
Read MoreIs Your Website Ready for Cyber Monday?
As eCommerce continues to claim an ever-increasing share of the consumer market, retailers are focusing more of their sales and advertising efforts online – especially during the holidays. Last year, online sales jumped 17 percent on Cyber Monday, according to comScore, Inc., and sales are expected to continue to set new records in 2013. Is…
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