General
Use Heat Maps To Optimize Your Ecommerce Site
A heat map is a visual web analytics tool that is very useful for improving the conversion of your ecommerce site. While analytics tools that provide numerical data are essential, they fail to provide the same kind of insights that a visual representation does. For example, having someone tell you that two people were prowling around in…
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Are Cloud Servers The Best Solution For Your eCommerce Site?
Every time the “cloud” is mentioned, people may say that they are tired of hearing about it. Well, everyone will have to start getting used to hearing that. The flexibility and the of the cloud system will continue to be worked around and tested. As this continues, developers of websites and other IT experts want…
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Choosing An Open Source Content Management System: Looking Beyond Its Features
A straightforward approach often used when selecting a content management system is to check for a good fit between the CMS capabilities and one’s requirements. A closer fit means less modification and development work is required. Therefore, a careful evaluation of the capabilities of the CMS and perhaps its source code might be done by the individual…
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Is Your Web Hosting Secure? The Consequences Of Getting Hacked
Many website owners view hacking as an unlikely event because they feel that their site as just one of millions of websites on the Internet. They don’t think hackers would be interested in their site even if they found it. What they don’t realize is that hacking is mostly automated with software that looks for…
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Why Social Media Is Not A Substitute For Having Your Own Website
If used correctly, social media is an excellent marketing tool. It increases your brand awareness, positions you as an expert, and strengthens the loyalty of your fans. These and other benefits of social media are not lost on the many businesses using it. However, some small businesses unwisely use it as a substitute for not…
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Choosing Strong Passwords For Your Ecommerce Site
Password crackers are getting better at their “craft” with each passing year. Most use brute force password guessing algorithms that are constantly being improved. These improvements mean the algorithms are using more smarts and less brawn. For example, they use multiple dictionaries in different languages, lists of names, cities, towns, and even phonetic patterns. They…
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Virtual Private Servers Offer Reliability & User Control
For businesses who are looking for high performance and scalability in a hosted server at an economical price, Virtual Private Servers (VPS) might be just the ticket. Here are a few details. * A Windows VPS provides you with the familiarity of the Windows operating system, and is available at much lower of a price…
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Security: Your Number One Concern When Running An Ecommerce Site
One of the many benefits of operating an ecommerce business is that the barriers to entry are low compared to starting a brick and mortar business. The costs of starting one are relatively low and therefore the consequences of failure are not as severe as those of an offline business. Operating an ecommerce site is also more…
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Has Your Business Embraced Cloud Servers?
Anyone who wants to be on the Internet for business purposes and to increase sales should have an authoritative online presence. To have that presence, a person should have a website. When a person or a company has its own website, the website will still need to be hosted so the website can keep running.…
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How To Test Your Ecommerce Business Idea
Although ecommerce has a very low barrier to entry as compared to a brick and mortar store, one can still lose a lot of time and money. A common approach for the first time entrepreneur is to first hire a web development agency to build an ecommerce site complete with all the software needed to do online…
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