2013 - Best Managed Cloud, IT and Cyber-security in Florida

Lead Scoring to Gain More Results!

Previously, we told you How Inbound Marketing Can Bring New Visitors. This month, we’re delving a bit deeper to help you implement an effective lead scoring strategy to find the most qualified, quality leads well in time for the upcoming holiday season. Lead scoring is a method of assigning a ranking to each potential customer…

What Does Downtime Really Cost?

Unscheduled downtime is inevitable, but how much does it really cost businesses? The average business experiences 14 hours of downtime each year, and according to a study by the Ponemon Institute, one minute of downtime costs businesses an average of $5,600. The same study found that the cost of data center outages ranges from $38,969…

Gamification: The Hottest New Marketing Trend

“Gamification is the concept of applying game design thinking to non-game applications to make them more fun and engaging” – short, sweet and to the point, Gamification.org! An increasingly popular tech trend, gamification can “potentially be applied to any industry and almost anything to create fun and engaging experiences, converting users into players.” Gamification is…

Is Your Website Ready for Cyber Monday?

As eCommerce continues to claim an ever-increasing share of the consumer market, retailers are focusing more of their sales and advertising efforts online – especially during the holidays. Last year, online sales jumped 17 percent on Cyber Monday, according to comScore, Inc., and sales are expected to continue to set new records in 2013. Is…

Improve Your Application’s Performance & Availability with LeanSentry’s Monitoring

It’s hard to believe it’s already November, but most retailers launched their 2013 holiday campaigns before you could even say “trick-or-treat.” And for good reason – online holiday sales are expected to see a huge jump, with some organizations predicting anywhere from 15 to 20 percent growth in business between November and December this year.…

Where’s all my search engine keywords?

You’ve probably noticed over the past few months that when you check your keywords be it in SmarterStats (the web analytics package we include for free with all windows cloud hosting plans) or in Google Analytics (the wildly popular free analytics package from Google) you’re seeing an increasingly high number of “not provided” keywords in…

We’ve Got You Covered, So Kick Off Your Shoes This Labor Day!

Kick Off Your Shoes & Spend It Relaxed…knowing Applied Innovations has your back! Labor Day was created to celebrate the hard work you put in year round and we want you to be able to take full advantage of the beach, barbeques, and a day of fun. So from our team to yours, Happy Labor…

FrontPage Extensions No Longer Supported

For several years now, FrontPage Server Extensions have no longer been the modern standard for website authoring and publishing. What does that mean to you? Let’s start by defining what FrontPage Server Extensions (FPSE) are – FrontPage, formerly one of the most popular website builder programs, enables users without knowledge of programming languages (e.g. HTML,…

DNNCon: An Event in Palm Beach You Don’t Want to Miss!

Applied Innovations will be sponsoring DNNCon, a two-day DNN user conference scheduled to take place October 18-19, 2013 at Palm Beach Atlantic University in Palm Beach, FL. As a long-time member of the DNN community, Applied Innovations is sponsoring this well-respected event in support of DNN and A Place of Hope. DNNCon aims to unite…

HostingCon and the Microsoft Worldwide Partner Conference

This past month I found myself traveling between Florida and Austin, Texas for HostingCon only to return two weeks later to Houston, Texas for Microsoft WPC. What did I learn? The barbecue is better in Austin and contrary to what we’ve come to believe from watching Lone Wolf McQuade as a impressionable teenager, Lone Star…